Dove – Evolution Commercial
Reginald Pike’s Yael Staav takes us from model to billboard in under 60 seconds in this impressive new spot from Dove (part of the Self-Esteem Fund).
The Photoshop Effect
The Photoshop Effect Video – diet.com Sarah from diet.com investigates celebrity Photoshop makeover. *Sponsor: Peel away the pounds with Solani – www.diet.com Discover the truth behind adobe Photoshop and photo retouch. Weight loss controversy and celebrity secrets, what is real? What is fake? See before and after pictures. Should we ban retouching? Special Thanks, Tim Lynch Photography in Boston timlynchphotography.com Check Out Diet.com Video! Diet.com www.diet.com Subscribe to Our YouTube Channel – www.youtube.com Go behind the scenes w/ Sarah’s Blog- www.diet.com Twitter twitter.com Facebook: www.new.facebook.com iTunes: tinyurl.com Sarah’s YouTube Channel – YouTube.com Sarah’s Fitness Blog – www.examiner.com
Categories: Diet & Fitness Tags: Adobe, after, Beauty, before, celebrity, diet.com videos, dove, effect, fat to thin, images, lynch, make over, makeover, Photo, Photoshop, photoshopped, pictures, product, retouch, retouched, sarah, tim, yt:crop=16:9, yt:quality=high
Beauty Is Not How Skinny You Can Be!
Stop trying to look like someone else! Being beautiful is not how skinny you can be! We have been lead to believe that if you can’t fit into the smallest dress size possible then forget it, you’re not beautiful. Who came up with that? No matter how much you try you may never get to…
Categories: Beauty Tags: ad, anorexia, be, be you, beautiful, Beauty, bella, body, bulimia, commercial, diet, dieting, diets, dove, esteem, evolution, healthy, inspirational, kids, media, mugglesam, on-slaught, peer, perfect, plastic, pressure, right, self, self-esteem, size, skinny, sophia, surgery, weight
dove evolution
Director Tim Piper, Ogilvy (concept, treatment and post production) and Yael Staav, Soft Citizen (live action). My thanks to Soho and Rogue (post production) for agreeing to do this film regardless of budget prior to awarding job. Same to photographer Gabor Jurina and make up artist Diana Carreiro who agreed to make it with me for nothing if need. Thanks to my friend who agreed to be the model in the ad. Thanks to Yael for shooting the action off the back of ‘Daughters’ video. And thanks to Vapor music for the exhaustive music journey – (by Flashbulb in the end). Thanks to my creative partner, Mike Kirkland. Credits should have always included Ogilvy London’s Dennis Lewis and Malcolm Poynton for starting it, Mike Hemingway, Ogilvy NY and Ogilvy Toronto. Go Dove. Great brand. Great people.
Categories: Beauty Tags: ad, Citizen, director, dove, evolution, Ogilvy, piper, Soft, Staav, tim, Yael
Beauty Pressure
Dove ad directed by Tim Piper. Art Directors: Stuart Campbell, Mike Kirkland, Sharon Lee Pan. Written by Tim Piper. Account handled by Aviva Groll and Mike Hemingway. Exec Producer: Brenda Surminski, Producer: Jeff McDougall DP: Marc Laliberte-Else (inc Ray Dumas) Post: Soho (editors Kevin Gibson/TP), Sound: Vapor, Song: La Breeze, by Simian Campaign for Real Beauty credits include Dennis Lewis and Malcolm Poynton from Ogilvy London. More films, tools and resources available on campaignforrealbeauty websites around the world. Link: www.campaignforrealbeauty.ca